Each room will hold intimate roundtable discussions facilitated by industry peers. The objective is to share and deliberate on real-world strategies and issues. These dialogues will generate in-depth insights in an engaging format, identifying challenges and innovative solutions or partnerships. *Lunch will be served.
As Vice-President of Digital Ad Operations, Mackenzie has helped design and implement CCO’s programmatic solution for digital, which resulted in the first true out-of-home programmatic integration. He was also instrumental in the design and deployment of automatic webcams for digital roadside assets resulting in thousands of labor hours saved annually.
Lamar Airport Advertising
Forsythe brings 20+ years of executive experience in airport advertising and aviation relationships to Lamar's Airport Advertising division. A Las Vegas native, Forsythe spent 20 years in senior management positions in the the Las Vegas hospitality industry prior to starting the airport advertising company that sold to Lamar in 2015.