Attribution, More Than Just a Buzzword
SESSION
Wed – April 1
9:15 - 10:00 am | Session S04
Education Track: DOOH
Rick Robinson, Billups
ABOUT THE SESSION

Attribution is quickly transforming the sign industry. Learn today’s fundamentals and how to begin generating revenue from attribution.

ABOUT THE SPEAKER
Rick Robinson
Partner, Chief Strategy Officer
Billups

A member of the Outdoor Advertising Association of America (OAAA) Hall of Fame, Rick Robinson is a lifelong OOH Media advocate, well-known public speaker, fine artist and author. Robinson's industry achievements include publishing the 2013 book “The People’s Space” and helping launch the Tall Walls on The Sunset Strip.