As tools to enhance the value of digital networks multiply, so do concerns regarding privacy, consumer backlash and usage compliance. With inconsistencies in state-level regulation, fluctuations in GDPR guidelines and government waiting in the wings, the time is now to empower your business with key facts and a smart policy.
In this workshop, legal, media, advertising and technology experts will discuss what’s out there and provide sage advice. We will also get hands-on with a data policy planning template before distributing a take-home tool for refined privacy processes. This workshop includes three courses on:
• The Foundations: The State of Global Privacy Today - Navigating the Rocky (and Revolutionary!) Path Towards Progress
• Bolster Your Business with Tracking Best Practices
• Putting Privacy Where Your Policy Is: A Breakout to Build Your Foundation
HighStreet Collective & Living Retail Lab
“LDT” is co-founder of HighStreet Collective, a retail innovation consultancy. Published author, advocator, teacher, board member and provocateur, she brings together decades of experience in brand planning, CX, digital transformation, store design and retail innovation — with the singular goal of expanding the boundaries of brick and mortar.