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CONTENT WORKSHOP
FRIDAY, MARCH 29, 2019
LAS VEGAS CONVENTION CENTER

Join us for an in-depth, full-day workshop on digital signage and video board content creation with a focus on real-world scenarios.  Industry experts will share proven tips and critical guidelines throughout the digital content lifecycle from creation and design to piloting, deployment, management and maintenance.  Between facilitated discussions, presentations and small group exercises, you will learn the essential importance of storytelling, strategy and the elusive art of content management.

CONTENT WORKSHOP AGENDA
Content subject to change.
9:00 AM | WELCOME
speaker
CEO/Founder
OpenEye Global
9:15 AM | DESIGN & STRATEGY
Design-thinking Process for Innovative Digital Product
Speaker
Asst Professor
Fashion Institute of Technology (FIT)
Speaker
Professor
Fashion Institute of Technology (FIT)
How It’s Made: Tools and Techniques for Creating Digital Signage Content
Speaker
Sr Director, Content Creation Services
Almo Professional A/V
10:00 AM | PROTOTYPING
Knowing the Right Tactics & Timing to Prototyping
speaker
Director, Creative Technologies
DCL Boston
10:20 AM | CONTENT PLANNING
Defining the Right Specs to Deliver Optimal Content
Speaker
Director, Operations and Content
Adomni
Planning Effective Content Through Context
and Hyper-Localization
Speaker
AVP Content Strategy
SJC (St. Joseph Communications)
11:00 AM | BREAK
11:25 AM | STORYTELLING
Beyond Display: Connect Your People and Brand through Storytelling
Speaker
Director, Sales Enablement
Four Winds Interactive
Speaker
Art Director
Four Winds Interactive
Delivering Integrated Brand Experiences that Connect Emotionally
Speaker
Director, Digital Creative Experience
Shikatani Lacroix Design
12:10 PM |
DATA TELLS A STORY
Demystifying Data: How Digital Signage Transforms Analytics into Employee Advocacy
speaker
VP Marketing
Enplug
12:30 PM | THE ART OF CONTENT MANGEMENT
Defining the Right Specs to Deliver Optimal Content
Speaker
CTO
ANC Sports Enterprises
The Long-Term Game: How to Best Utilize Digital Signage
Speaker
CX & Content Creative
company
1:15 PM | LUNCH
2:15 – 4:00 PM | WORKSHOP EXERCISES
Participants will be divided into small groups to work together on a mock content project, and then present their work. Each group will be facilitated by one of the presenters.
4:00 – 5:30 PM | GROUP PRESENTATIONS
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JOIN US AT
DIGITAL SIGNAGE EXPO 2020
CONFERENCE - MARCH 31 - APRIL 3  |  EXHIBIT HALL - APRIL 1-2
LAS VEGAS CONVENTION CENTER

200+ EXHIBITORS | SESSIONS | FREE WORKSHOPS
JOIN US AT
DIGITAL SIGNAGE EXPO 2020
CONFERENCE - MARCH 31 - APRIL 3
EXHIBIT HALL - APRIL 1-2
LAS VEGAS
CONVENTION CENTER

200+ EXHIBITORS | SESSIONS
FREE WORKSHOPS
We can let you know when
registration opens!