Digital Place-Based Advertising Summit

Tuesday, March 6, 2012
8:00am - 5:00pm

For the third year in a row, DSE has created a special pre-show day designed exclusively for marketers and agencies to help you understand the place-based media opportunity and exactly how to play to win. 

NEW! Near Field Communication: Changing the Digital Signage Value Proposition

Tuesday, March 6, 2012
9:00am - 12:30pm

This immersive ½-day learning experience will provide insight into Near Field Communication (NFC) technologies, evolving NFC market trends and emerging use cases that will ultimately influence the digital signage buying process. Sponsored by OTA Training, the workshop is a special edition of the NFC Bootcamp, the first nationally standardized Near Field Communication educational series.

NEW! Digital Signage 360: A Global Perspective

Tuesday, March 6, 2012
9:00am - 12:30pm

Digital Signage Expo® (DSE) and DailyDOOH have joined in creating an unprecedented ½-day international conference with the goal of providing technology providers, systems integrators, network operators and advertising agency executives an overview of the opportunities, challenges and achievements in the use of digital signage and digital out-of-home networks around the world. The event, which will cover EMEA (Europe, Middle East and Africa), BRIC (Brazil, Russia, India and China) and take a wider look at Latin America and Asia as well, will provide an ideal opportunity for anyone looking to network and do business outside their current region.

Digital Signage Certified Expert (DSCE) Program

Tuesday, March 6, 2012
9:00am - 5:00pm

If you missed this program at DSE 2012, sign up for it online at the DSEG website.


The Digital Signage Certified Expert program provides a full understanding of all the elements of digital signage and the interconnected technologies that produce the images seen on screen.

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Digital Signage Display Expert (DSDE) Program

Tuesday, March 6, 2012
9:00am - 5:00pm

If you missed this program at DSE 2012, sign up for it online at the DSEG website.


Video displays do not perform at their peak straight from a manufacturer. Image optimization is a must and goes far beyond “simply” adjusting various settings. Each display has its own “personality” and responds accordingly. To achieve the “perfect picture,” it is necessary to understand the nuances of each technology and how to address them.

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Glasses-Free 3D Digital Signage - The Complete Guide to a Successful Experience

Tuesday, March 6, 2012
9:00am - 5:00pm

Insight Media University will be presenting an all-day 3D Workshop titled “Glasses-Free 3D Digital Signage – The Complete Guide to a Successful Experience” as part of the upcoming Digital Signage Expo. The 3D workshop series will be held on Tuesday, March 6, 2012, at the Las Vegas Convention Center, just prior to the opening of Digital Signage Expo.

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Digital Signage Guided Installation Tour

Tuesday, March 6, 2012
9:00am - 1:00pm

Digital Signage Expo® (DSE)’s Sixth Annual Digital Signage Guided Installation tour will provide customer-facing views and behind-the-scenes insights of some of the best digital signage installations in Las Vegas. These include a prominent athletic arena, state-of-the-art furniture mart, world-class resort and new 18-screen movie theater. - SOLD OUT
 

NEW! Digital Signage in Transportation

Tuesday, March 6, 2012
9:00am - 12:00pm

The recording of this session is available on-demand for $95.


This new ½-day workshop features challenges and solutions in the transportation sector, including an overview of the viewing audience moving through train, bus, subway and airport transit hubs and a variety of customer success stories in mass transit and regional airports. 

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PRI Retailer Education Forum

Tuesday, March 6, 2012
12:30pm - 5:30pm

PRI’s 2012 Retailer Education Forum will provide attendees with unique insights into multi-channel marketing, how leading retailers are leveraging in-store technologies, and how to position and sell digital marketing messages to brands. 

NEW! Hands-On Content Workshop

Tuesday, March 6, 2012
1:00pm - 5:00pm

Any digital signage network’s success is dependent upon how well it integrates into its environment, enhances the venue user’s experience and delivers its message(s) to the intended audience. It is critical to understand and employ the fundamentals of creating a cohesive content strategy. Through this hands-on session, participants will navigate real-world scenarios designed to instruct them on how to plan, strategize, develop and execute a content strategy within a range of venue settings.

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