Advertising Agencies

Through digital signage systems and DOOH networks, advertising agencies can offer quicker and more dynamically executed client campaigns; reach customers right where and when they are buying, socializing and networking; diversify the media mix; and provide further targeted media distribution.

Digital Out-of-Home Network Operators Conference

Tuesday, February 11, 2014
8:00am - 5:00pm

The DOOH Network Operators Conference addresses present and future issues and challenges, including how the medium is measured, who sees it, how effective it is, where it’s located, what it costs and where it fits in the media buyer's planning.

Video Walls Unplugged

Tuesday, February 11, 2014
8:00am - 5:00pm

"Video Walls Unplugged," DailyDOOH's first Thought Leadership Summit of 2014, is a thought-provoking event, highly technical in nature, full of quick-fire presentations from top industry speakers who truly have something interesting to say on the subject. This summit will consider all aspects behind the growth of video walls, with a clear focus on the technology driving this expansion.

Digital Signage Guided Installation Tour

Tuesday, February 11, 2014
9:00am - 1:00pm

The 9th Annual Digital Signage Guided Installation tour will provide customer-facing views and behind-the-scenes insights for some of the best digital signage installations in Las Vegas, including the Thomas & Mack Center at UNLV, Aria Resort & Casino, Aria LED Marquee & MGM Grand LED Marquee and Dick's Last Resort at the Excalibur Hotel & Casino. Space available due to cancellation on Feb. 5

Mobile and Digital Signage: How to Reach the Distracted Consumer

Tuesday, February 11, 2014
1:30pm - 5:00pm

The DSE 2014 ½-day pre-show mobile conference, "Mobile and Digital Signage: How to Reach the Distracted Consumer," will focus on solutions for the integration of mobile technology and digital signage, including how to leverage one technology for the benefit of the other, how to overcome current technological challenges and how to address the attention deficit that has accrued from the proliferation of digital devices.

Keynote Breakfast: Digital Signage Futurecasting: Insights & Predictions

Wednesday, February 12, 2014
7:30am - 9:00am

In his keynote address, José Avalos, visual retail worldwide director in the Intelligent Systems Group at Intel Corp., will take a pragmatic look at the digital signage industry today based on Intel market research and then project that picture 5, 10 and 20 years ahead using insights developed in the company's internal Digital Signage Futurecasting project — a process that combines social science, technical research, statistical data, global interviews and even a little science fiction to model a realistic, fact-based vision of where we are headed, and the technologies and capabilities we will need to be successful.

S2 - Building a Profitable DOOH Network: From Inspiration to Operation

Wednesday, February 12, 2014
9:00am - 10:00am

Two digital place-based network operators will share their journey to profitability as they built from scratch two successful healthcare networks. DSEG Renewal Credit: 1

S3 - Digital Signage Content Lightning Round

Wednesday, February 12, 2014
9:00am - 10:00am

In this free-wheeling session, a panel of digital signage/DOOH experts will field questions on the fly from the audience. Anything you’ve ever wanted to ask about content, here’s your chance. DSEG Renewal Credit: 1

S4 – Influence Instead of Mandate: How to Manage Corporate Digital Signage Through Win Win Goals

Wednesday, February 12, 2014
9:00am - 10:00am

Learn how Microsoft built its enterprise digital signage system through influence. Learn different ways to keep your internal network sustainable. Refresh and maintain your content with the right goals in mind. DSEG Renewal Credit: 1

S6 - Designing Media Walls: Imagery, Video and Information on Digital Canvases

Wednesday, February 12, 2014
9:00am - 10:00am

This session provides a primer on video wall technology and offers key considerations for specifying a video wall. DSEG Renewal Credit: 1

IRW1 - Ad Agencies & Brand Marketers

Wednesday, February 12, 2014
11:00am - 12:00pm

Creating Engagement Through Interactive Digital Advertising SOLD OUT

This roundtable will focus on the latest innovations in interactive digital advertising and how to successfully use them to maximize ROI and create engagement with brands.

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