Digital Signage Fundamentals

S1 - What You’re Afraid to Ask. . .but Need to Know!

Wednesday, February 12, 2014
9:00am - 10:00am

This seminar will uncover and expound upon the tough questions you need to be asking yourself and others in both the planning and execution stages of digital signage installations. DSEG Renewal Credit: 1

S8 - Articulating Objective and Realizing Tangible ROI: Point/Counter Point

Wednesday, February 12, 2014
4:00pm - 5:00pm

In an effort to ‘air’ the challenges between the hollow discussion and fundamental reality of defining objectives and achieving ROI, this session will be a moderated ‘point-counterpoint’ debate between two participants — one representing the industry/vendor perspective and the other representing the end-user point-of-view. DSEG Renewal Credit: 1

S15 - Fundamentals of Digital Signage Content

Thursday, February 13, 2014
9:00am - 10:00am

This session is designed to help guide you through the creation of a content strategy, from the basic questions you need to answer before you deploy your digital signage, to how and where you will source content when your installation is operational. DSEG Renewal Credit: 1

S22 - How to Navigate a Successful RFI/RFP Process…in 100 Steps or Less

Thursday, February 13, 2014
4:00pm - 5:00pm

Learn how to create and manage a successful RFI/RFP process to select a digital signage software provider — from the initial discovery meeting, where it's critical to understand business and technical requirements, to selecting a vendor after working through the process. DSEG Renewal Credit: 1

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