The Evolution of Digital Corporate Communications: A Manulife Case Study
Thursday, March 29, 2018: 9:00 AM - 9:50 AM
Session Number: S22
Basic to Advanced
A new generation of technologies and trends have emerged that are driving major changes in the way organizations communicate with employees. Over the past few years, digital signage has transformed beyond a medium that displays posters to one that provides rich and engaging digital experiences. This presentation will explore how Manulife is evolving, from 30 screens in Toronto, to 300+ screens, in 13 countries and nine languages. From technology to content strategy, this presentation will cover best practices and lessons learned.
DSEG Renewal Credits: 1
• Learn how digital signage can change the way companies communicate with employees.
• Discover how to build global program relevance.
• Understand the relevance of "Content is King."